The Business of Health
Stop buying “optimisation.” Start building capacity.
Clear guidance for high-performing adults who want more energy, calmer focus, and a health plan that survives real life.
Less Noise. More Capacity.
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Less Noise. More Capacity. 〰️
How Longevity Actually Scales
Longevity doesn’t “scale” when you add more tests, gadgets, or luxury. It scales when prevention becomes a repeatable program that fits real life: clear standards, conservative diagnostics, and follow-through that survives your normal calendar.
The Dirty Secret of Longevity: The Basics Aren’t Done, But the Drips Are Flowing
The longevity market is upside down: people are buying drips, stacks, and “frontier” tools while the basics are still unstable. This is a buyer’s framework for sequencing - so you stop paying for the top layer before the foundation exists.