The western healthcare system is failing its people. The longevity and wellness industry is exploding, but much of it is still immature: over-marketed therapies, uneven standards, and a growth-at-all-costs mentality that often ignores how human biology actually works.

We’re at the brink of a massive healthcare shift. AI is becoming a base layer in mainstream care. The last generation built tech; our generation has to rebuild health.

Things are moving quickly. Old systems are being questioned. New technologies and business models are being tried and discarded. In the middle of that noise, most people still don’t get better outcomes.

We are mapping the industry and deliberately designing a solution that can bridge this gap in a sustainable way, with a clear north star: fundamentally improving people’s lives, not just their lab reports or wearables.

We’re building Atlas Cove Health to fill that gap.